Call Us Today! (707) 584-6512

Primrose is a facility created to care for people with Alzheimer's disease, dementia and related memory loss. We operate under California residential and day club licenses, and we offer permanent resident and day care services. When you are choosing a facility for someone with Alzheimer's, dementia or memory loss, it is important to find a place equipped for his or her care. Our facility is designed for people with memory challenges, and our employees are extensively trained to meet our clients' needs.

Call Primrose at (707) 584-6512 for more information.

If your loved one needs continuous care, Primrose’s residential care facility may be what you are seeking. Before residents are accepted, we conduct an assessment to verify our services will meet their needs. Once in the program, a resident receives daily meals, snacks, assistance with medications and more.

For clients who only require care during the day or who already have caregivers, our Day Club and respite services are great options to consider. The Day Club offers half days and full days and includes meals, activities and transportation, if needed. Respite services are available in case a caregiver needs to take a vacation or needs a rest from caregiving duties. Respite services can be arranged from two to 30 days.

Primrose's Residential Services Include:

  • Daily Meals
  • Specialized Therapeutic Activities
  • Supervision of Activities
  • Supervision of Daily Living
  • Housekeeping
  • Laundry
  • Assistance with Medication

Our Day Club Offers:

  • Integrated Recreational Activities
  • Therapeutic Activities
  • Meals and Snacks
  • Transportation


2080 Guerneville Rd
Santa Rosa, CA 95403


(707) 584-6512


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Hours of Operation

24 Hours

Call Us Today at (707) 584-6512